When Trust Is Low and Noise Is High, Smart Communication Matters
The 5 Elements of High Performance Communications is a practical framework for local governments that want to lead with insight, earn public trust, and turn communication into genuine connection.
This five-part series explores the elements that make that possible: strategic priorities, organizational leadership, citizen engagement, branding, and content creation.
Skepticism. Outrage. Misinformation. Let’s Talk About What Actually Builds Trust
Introducing a framework for strategic, credibility-building communication for local government
Communication Isn’t a Department. It’s a Discipline.
You can’t build public trust with mixed messages, misaligned priorities, and reactive communication. Those aren’t content problems. They’re leadership problems.
High-Performance Communications Diagnostic
I’ve created a short diagnostic worksheet designed to help local government leaders and communicators take an honest look at how their organization is showing up—internally and externally. It’s based on the same Five Elements framework I use in workshops, coaching, and training sessions with cities and counties across the country.
Enter your email below and I’ll send you a downloadable PDF you can use on your own or with your team.